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Stop treating advisory like a one-off project. This post breaks down a proven, four-step workflow (Define, Plan, Track, Review) designed to turn high-value strategic guidance into a scalable, repeatable, and profitable service offering for your firm.

The biggest blocker to growth isn't a lack of data, but a lack of clarity. Learn why rebuilding data trust is the finance leader's essential first job and how to move from data paralysis to confident, strategic decision-making.

SOBI Analytics announced it has closed €1.7 million in funding and has been named as one of the Business Post's Hot 100 Startups.

Brenda Jordan, CEO and Founder of SOBI Analytics. Credit: Business Post SOBI Analytics has been recognized by the Business Post as one of its Hot 100 Start-Ups in Ireland, a list that highlights high-potential, Enterprise Ireland-backed companies driving economic growth. This inclusion confirms the value of our focused strategy and platform innovation. Based in Wicklow, SOBI Analytics provides business owners with the clear and direct guidance needed to improve performance. O

This article summarizes recent news coverage from the Business Post regarding SOBI Analytics' latest funding round.

According to a McKinsey study, finance teams still devote up to 60% of their capacity to transaction processing and reporting tasks — leaving less than half their time for analysis and strategic guidance (McKinsey, 2023). That imbalance has real consequences. While spreadsheets get reconciled, opportunities to guide growth, shape investment, or prepare for risks slip by. The question is simple: how much strategic value is lost to reporting?

The word "AI" can bring a mix of interest, enthusiasm, and even fear. We see it everywhere, but what does it really mean for the finance professional?

The days of just checking boxes and looking at past data are over.

Why standardizing KPIs is the unlock for alignment, accountability, and action.

Opportunity windows close fast. Discover the hidden, tangible cost of delay—the price paid in missed capital, lost opportunities, and eroded credibility—when critical, trusted insights fail to arrive while they still matter.

Why data quality isn't just a technical issue — it’s a trust issue.

Why automating recurring reporting is the first move toward true financial leadership.

Her clients know her for one striking stat: 98% of the businesses she worked with during the 2008 recession survived. Many went on to thrive. That outcome wasn’t luck—it was the result of focused, data-driven decisions and a hands-on approach to managing change.