SOBI Analytics Recognized in Business Post's Hot 100 Irish Startups

Brenda Jordan, CEO and Founder of SOBI Analytics. Credit: Business Post

SOBI Analytics has been recognized by the Business Post as one of its Hot 100 Start-Ups in Ireland, a list that highlights high-potential, Enterprise Ireland-backed companies driving economic growth. This inclusion confirms the value of our focused strategy and platform innovation.

Based in Wicklow, SOBI Analytics provides business owners with the clear and direct guidance needed to improve performance. Our AI-powered platform gathers complex financial and operational data, analyzes it, and provides two essential outcomes:

1. Identifies critical operational problems.

2. Delivers data-driven guidance on resolution, using AI to project outcomes and set tangible KPIs.

Founder Brenda Jordan developed the platform after two decades in accountancy, designing a solution that automates the high-value advisory work she knew clients needed. This experience grounds our approach. Today, with eight staff, SOBI Analytics remains committed to scaling our technology and expanding our presence, particularly with growing interest from US partners.

This is a summary of the Business Post article featuring SOBI Analytics.

Read more about our feature in the Business Post’s Hot 100 Start-Ups list here.